About Alex
Alex Cheng
Principal Financial Planner
For 23 years, Alex has worked to building the footprint of APC Advice to service clients from right around Sydney with sound financial advice, offering an expertise in Personal Insurance and Superannuation.
Alex offers clients of diverse portfolio of experience, which is supported by his continuous professional development to ensure clients are always being provided leading advice as well as best practice services & products.
Known by his clients and peers for his professionalism and strong ethical workmanship, Alex always acts on the best interests of his clients.
Focusing his passion and enthusiasm of financial planning to service his clients on a personal level, Alex is dedicated to ensuring his clients have the best Insurances and Retirement Plans in place for greater quality of life.